our story

the start of coya intimates...

(previous: the conscious generation)

a few months ago i embarked on a ''non-toxic journey'', paying attention to what touched my skin, what entered my body and space.

but when it came to lingerie the options were either boring designs or synthetic. organic cotton basics with zero sensuality… or “sexy” pieces made of plastic.

i didn’t want to choose between feeling comfortable and wearing sexy lingerie.

so, i created what i couldn’t find.

the conscious generation is a sustainable underwear brand from amsterdam, made for women who care about what touches their skin.

we design lingerie using the best, OEKO-tex certified 100% natural fabrics like aloe vera silk and GOTS-certified organic cotton. soft, breathable, sensual—without the synthetics, without the shame, without compromise.

just because we care about our bodies and what touches it, doesn't mean we have to live boring lives with boring underwear. 

even more so, we love ourselves enough to care.

that radiance is what i want to bring into the conscious generation lingerie.

the lingerie is made of...

• 100% natural fabrics (vegan aloe vera silk, GOTS-certified organic cotton) anad 100% natural dye (because that is at least as important!)

• non-toxic, breathable, hypoallergenic, and plastic-free

• small-batch, ethically made in portugal
  

why natural lingerie matters

1. your skin absorbs more than you think
   most synthetic underwear is made from fossil fuels and covered with loads of harmful chemicals. aloe vera silk is made with only non-toxic ingredients: natural origins, natural dyes, it is soothing, breathable, and hyppoalergenic. 

2. your lingerie should breathe
   natural fabrics support vaginal health—unlike plastic blends that trap heat and moisture.

3. comfort isn’t optional
   our lingerie moves with you, not against you. light, cooling, sensual.

4. better for your body—and the earth
   no microplastics. no waste. just long-lasting, compostable fabrics.

you don’t just wear lingerie: you live in it.

so we make pieces that support your cycle, your mood, your rituals.
underwear that aligns with your values and makes you reconnect.

for women who want:

• organic, sexy lingerie without compromising on comfort and toxins

• sustainable underwear for sensitive skin

• ethical intimates made from REAL, natural materials

this is for you. <3

coming soon

we ship worldwide from amsterdam.

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